Faye Summers
Faye Summers, UK Flooring Direct

Leicestershire firm makes key appointment to drive growth

A national flooring company, which is based in Hinckley, has made a key appointment to help meet its ambitious growth plans.

Faye Summers has joined UK Flooring Direct as Head of HR and People Development and is overseeing the firm’s recruitment drive which will see it jump from 82 staff to 160 over the next few years.

The company sells a range of flooring including real wood, laminate and vinyl via its website www.ukflooringdirect.co.uk and also has a show-room for local trade and retail customers at the Hinckley HQ, which it moved to in 2017.

Faye is one of the Midlands’ leading lights in HR and Recruitment having risen through the ranks at Phones 4u in a HR Capacity before becoming Head of HR at a recruitment company based in Stoke-on-Trent.

She said she was joining UK Flooring Direct at an exciting time in the company’s progress, with plans to hit £100 million turnover in the next four years.

Faye said: “I have made very deliberate decisions in my career and the next step for me was to join another SME where I knew I could make a real difference and have an impact day-to-day.

“As soon as I came in and met with the directors, I got a great feel for the company and I knew I wanted to join the business.

“My role covers a number of elements, one of these is heading up the recruitment process which is very important and spans across a number of different positions throughout the organisation. It’s going really well and, as the profile of the company continues to rise, we get more people enquiring about opportunities.

“It’s my job to ensure that we attract the best, we grow the best and that we retain the best people to meet UK Flooring Direct’s growth plans.

“We have the right structure in place now to make sure that we can do all of those through recruiting, investing in training and development of our people and offering employees a number of benefits and rewards that come with working at UK Flooring Direct.

“One of the big attractions to being part of this business is the real family feel, even though the company continues to grow, it has stayed true to its values and ethos of being a family run business and this is echoed through the people.’

“The directors take a real interest in every person who works here and that means something to people.”

Jason Ashby, who established UK Flooring Direct in 2005, said Faye was integral to the growth of the business.

He said: “We are growing all the time. We always want to keep the family feel to the business but, equally, we have to ensure that as we continue to expand all of our processes are in place to manage and sustain that.

“We are delighted to have Faye on board as our growth relies on us bringing in and keeping the best people for the business.”

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