Sloane Stanley reveals latest showroom deal with paint manufacturer on King's Road

Today (September 5), Sloane Stanley has announced that British paint manufacturer, Little Greene has signed for its second London showroom at 310 King’s Road, marking the brand’s largest showroom to date.

With one of the oldest painting and dye sites in England, the brand currently has showrooms in Paris, Munich, and Marylebone. It has now chosen the Sloane Stanley estate for its second London location.

Due to open this month, the 1,719 sq ft space will be designed by an in-house team, using Premier ShopFit for the fit-out.

The brand is planning to coincide its launch with the start of London Design Festival.

Hannah Grievson, commercial property manager at Sloane Stanley, said: “Little Greene’s historical roots complement the rich heritage of the Sloane Stanley estate and their new showroom will add to our vibrant range of bespoke retailers already available in Chelsea.

“We are thrilled to welcome the brand’s largest showroom to date, we’re confident that this luxury brand and its offering of high-quality paints and wallpapers will be well received by visitors to the King’s Road.”

Managing director of Little Greene, David Mottershead is delighted to have a second presence in the capital, having commented: “We had been working assiduously to find the location for an even larger store.

“Fashionable and chic, but friendly and approachable, the King’s Road and Little Greene seemed just the perfect fit!

“We’re looking forward to welcoming homeowners and designers to the showroom, where we can offer them inspiration and expert advice on colour combinations, wallpaper designs and paint finishes.”

This signing follows recent news of the King’s Road welcoming an exhibition from Chelsea Art Society, as an alternative usage of retail space.