Huckletree Soho
Huckletree Soho.
Rebecca Wayman

Huckletree reveals latest central London location for new site opening

Huckletree, a workspace accelerator, has announced the planned opening of Huckletree Soho, its first central London location.

The new site located in the capital’s original creative district is set to launch this spring, bringing together brands, VCs and global innovation teams in one space.

In keeping with Huckletree’s model of taking on inspiring and unique spaces, the Soho location will occupy four floors of the classic post-war Ingestre Court building, that endures as an iconic example of Brutalist concrete architecture.

It will offer capacity for over 300 members from the city’s investment, tech and digital communities.

Gabriela Hersham, founder and CEO of Huckletree, said: “We are excited to be opening our doors to the vibrant creative community of Soho, a place we hold in high regard as London’s original creative district and one that so strongly echoes our founding value of ‘Be Renegade’.

“This opportunity allows us to partner with Westminster City Council to reactivate a part of Soho and revive a space that had been left behind.

“With some fantastic founding members already on board, our plan is for Huckletree Soho to unite the UK’s most exciting investment funds with their portfolio members, exciting serial entrepreneurs and other members of the global innovation ecosystem.”

The announcement marks coworking provider’s fifth site since being founded by Gabriela Hersham and Andrew Lynch in 2014, with locations across London and in Dublin.

Soho is the first in a series of new building launches for the group planned for 2019, both in the UK and Europe.

The upper floors will consist of a range of private studios, resident desks, meeting rooms and spaces designed for collaborative working.

The expansion will bring the total number of Huckletree members to over 2,000 across the five locations and will act as a centralised touchpoint between the existing Huckletree London sites in the East and West of the city.

Councillor David Harvey, Westminster City Council’s deputy leader and cabinet member for economic development, education and community, also commented: “This is an exciting project which provides a unique opportunity for businesses to grow and flourish in the heart of London.

“Soho is famous worldwide as a cultural and creative centre in our borough. We are always looking for ways to help start-up businesses succeed and reach their potential, and this gives exactly that - a platform for residents to make their mark and achieve their aspirations.”

The announcement of Soho comes off the back of a successful journey for Huckletree so far, having announced a £4.5m investment in the company to help accelerate growth in November 2017.

Huckletree currently runs spaces in Shoreditch, Clerkenwell and White City, as well as an international location in Dublin.

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