Middlesbrough FC
Dave Cooling and Shauna Robb.
Rebecca Wayman

Middlesbrough Football Club lands new partnership with local comms business

Advantex Network Solutions has partnered with Middlesbrough F.C. to improve the communication and ticketing systems at the Teesside-based football club.

Advantex recently installed a state-of-the-art call management system which has been deployed across the retail, ticketing and main reception numbers in order to manage calls via an intelligent cloud-based telephony system.

This is set to allow the club to reactively and efficiently manage their phone lines - especially during periods of high volume and demand.

Head of operations at Middlesbrough F.C., Shauna Robb, said: “As our managed service provider, Advantex give us the peace of mind that we’re not only in the right hands should something go wrong, but they allow us to focus on our day-to-day roles…

“On the occasions when we need additional resource or support, they never fail to step up to our requirements. I wouldn’t hesitate to recommend.”

The partnership has already seen both brands go from strength-to-strength, with Advantex’s sales and marketing director, Steve O’Connell, adding: “The partnership with Middlesbrough Football Club is one I’m particularly proud of.

“Being from the area myself, I grew up supporting the club, so to be working with them decades later is a bit of a dream come true. We’ve worked extremely hard to secure significant growth over the past 12 months, achieving over £2m in sales.

“We get a great sense of achievement knowing we enable the club to work seamlessly and efficiently, allowing them to focus on what really matters - what happens on the pitch.”

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