Member Article

Manchester agencies strike gold at international comms awards

Manchester triumphed at the communications industry’s only international awards for measurement last week – with four of the city’s leading agencies winning five gold awards between them.

Citypress, Intelligent Conversation, PR Agency One and Smoking Gun brought home five gold awards and one silver at the 2019 AMEC awards in Prague. The winning campaigns included work for: Childs Farm, Decathlon, LDC and United Utilities.

The fiercely competitive awards recognise the effectiveness and business impact of PR & communications work. A total of 52 organisations from 22 countries made the shortlist - including global charities like UNICEF, government departments and tourism organisations and international comms agencies representing brands like 20th Century Fox.

The Manchester agencies won one third of all of the golds awarded in the agency-specific categories– making the city the standout regional success on the night.

Lancashire-based independent consultant Steph Bridgeman, who runs Experienced Media Analysts, was shortlisted in her own right and helped her client Diageo win two golds.

Johna Burke, Global Managing Director for AMEC, said: “The AMEC awards are the pinnacle for communications professionals because they measure the business impact of our work – how did we make a difference?

“They attract the best work from across the globe, so competition is fierce. We were very impressed at the high standard of work delivered by the Manchester agencies on the shortlist and delighted to recognise them with these gold awards.”

Libby Howard, CEO of Intelligent Conversation, said: “The AMEC awards are tough to win because they have a ruthless focus on impact – creative ideas alone won’t cut it.

“For Manchester agencies to achieve this level of success demonstrates the exceptional quality of PR and communications services in the city. Our work is on a par with the very best in the world.”

This was posted in Bdaily's Members' News section by Intelligent Conversation .