Automotive specialists eye expansion across sectors with Pure Inspired Marketing launch

Leeds-based automotive marketing specialists, Pure Driven Marketing, will branch out across sectors with the launch of a new venture.

Directors and co-founders Paul Jackson and Barney Brockhill established Pure Driven Marketing in 2016.

The firm focuses on the automotive industry, drawing on Jackson and Brockhill’s combined 40 years’ experience in the automotive sector.

Taking their services to new markets, Jackson and Brockhill recently welcomed Laura Kirk to the team as director of the company’s new venture, Pure Inspired Marketing.

The new arm of the business aims to serve a much wider client base by offering design, digital, events and PR campaign services for B2B and B2C clients across Yorkshire and the UK.

Laura Kirk assumes the director role after most recently heading up the membership team at Welcome to Yorkshire.

With 15 years’ marketing, sales, account and event management experience, Ms Kirk has previously marketed visitor attractions for the RSPB, worked on high-profile events such as the Grand Depart and held a role on The Yorkshire Charity committee.

“From managing and promoting the visitor operations at my local childhood nature reserve, to working with thousands of businesses across Yorkshire to help promote our fantastic county – I’ve loved it all,” said Laura Kirk, Director at Pure Inspired Marketing.

“It has been an amazing journey so far and I’m now excited to take on this new opportunity and work in partnership with Paul, Barney and the team at Pure.”

Director and co-founder at Pure Driven Marketing, Paul Jackson, said the company always planned to take their work across sectors but wanted to wait for the right time and, the right person.

Commenting on the appointment, he said: “We first met with Laura at the end of 2018 and knew instantly she was the person to head up this new Pure venture!”

Pure Inspired Marketing will join Pure Driven Marketing at their offices at Thorpe Park, Leeds.