Middlesbrough FC strikes another deal with new Teesside business partner
NETA Training Group has teamed up with Middlesbrough FC Business Club.
Having helped train skilled workers since 1975, NETA’s partnership with the Business Club will see its brand broadcast across every home match at the Riverside Stadium.
NETA offers training courses and apprenticeships, and has sought to train local people in traditional industries, and develop new courses adapting to changing job markets.
Managing director Phil Blewitt explained why joining the Middlesbrough FC Business Club was important to the company: “NETA has a strong and long-established local brand that’s been in the area for 44 years.
“Obviously, the Football Club is important to the community as well, so it made complete sense to us to be associated with them and to be able to support the club.
“You have people of all ages and walks of life that are Middlesbrough supporters that have either used NETA or require the training we provide so it gives us an opportunity to be able to promote ourselves to 23,000 people, on average, at every home game.”
In addition to brand exposure at the Riverside, the business features on StatTracker social media content that is shared to the Football Club’s social media pages.
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