Could this new app boost the startup and SME industry through expense management?

Today (July 24) marks the launch of new expense tracking system Sweep.

Sweep has been designed to meet the needs of freelancers, startups and SMEs. The new app provides users with a fully-automated transaction tracking system, payment categorisation and expense reporting.

Managing the time and cost linked to expenses administration is said to be a ‘pain’ for UK SMEs. Billions of pounds are said to be lost, every year, and a disproportionate amount of time is still being spent manually logging and analysing expense claims.

Billel Ridelle, founder and CEO at Sweep, is excited to unveil the new product: “Sweep can offer huge time and money savings to small businesses by improving the processes around expense claims.

“Following 12 months of research and customer testing, we’re extremely happy to announce that this invaluable app is here and already driving enormous benefits to small and medium sized companies, from freelancers all the way up to an SME level.”

He added: “Our research has also shown that the market is ripe for a new entrant that specifically meets the needs of a new type of workforce, where effective technology isn’t just an added benefit - it’s expected.”