Rob Illidge, ceo, Social Republic

Member Article

Social Republic Releases Groundbreaking First-Aid Quizbot For The British Red Cross

Manchester-based, global social media agency Social Republic, has teamed up with the British Red Cross to build and release a world first, first aid quizbot. 

The British Red Cross’ quizbot has been launched to help parents learn life saving, first aid skills. 

The quizbot covers key first aid topics including broken bones, burns and bumps to the head, with all sections designed to be completed within one minute. 

Users will also be able to download and share the Red Cross’ quizbot course completion badges with family and friends. 

The quizbot is available to access now on the Red Cross’ Facebook page.

James Reed, British Red Cross first aid spokesperson said: “Launching as part of our World First Aid Day campaign, the Facebook first aid quizbot is an innovative new way for parents to learn simple, life-saving skills in just one minute. 

“We know that from recent research that whilst over half of parents have had to deal with an accident in the home, almost a third wouldn’t know how to help their child in a first aid emergency. With more parents at home with their children it’s as vital as ever to learn skills that could save a life.  

“Lockdown has also seen parents juggling multiple responsibilities, that’s why we’ve found a way to make learning first aid quick, easy and fun.”

Ceo of Social Republic, Rob Illidge added “We’re delighted to have worked with the British Red Cross on this super incredibly exciting and important campaign.

“It’s a great accomplishment to have delivered a world first quizbot in time for World First Aid Day, and for an amazing charity such as the British Red Cross. 

“The team has worked incredibly hard over the last few weeks to build the flow, incorporate assets and test the user experience.

“I’m proud of everyone at the agency for their dedication to this campaign.”

The Facebook first aid quizbot can be found at the British Red Cross’ Facebook Page.

Send a message to the page to get started to test your knowledge and skills: facebook.com/BritishRedCross   

Social Republic has established itself as a leading global agency, having developed a client base in the United Kingdom, Australia and the United States.

This was posted in Bdaily's Members' News section by Davina Consoli .

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