Member Article

Brocklebank launches new franchise brand Rise

North West entrepreneur and franchising specialist, Trevor Brocklebank, has launched a new franchise brand, Rise. The company has announced its first pilot territory in Cardiff this week.

Rise offers a range of activities for the health and social care sectors based on adapted games, sports and dance. These activities are tailored to people’s physical ability or cognitive capacity to bring health and wellbeing benefits.

Brocklebank, a former chair of the British Franchise Association and Homecare Association, is also vice chair of the Cheshire and Warrington LEP and non-exec at Mid Cheshire Hospitals NHS Foundation Trust.

In 2005 he co-founded Warrington-based home care franchise, Home Instead UK with his wife Sam. The company went on to win the Queen’s Award for the innovation it brought to the home care sector.

Rise sees Brocklebank once again creating a business that gives back with services being offered to help people to keep mobile, engage in social activities and enjoy a sense of achievement.

Commenting, Brocklebank said, “My vision is to create businesses that make a difference. There is enormous potential for Rise to do this and I’ve already seen first-hand the impact that sports-based activities can have on people of all abilities.

“The model is ideal for a franchise roll-out as local owners can position themselves as the go-to expert for these enriching activities that bring benefits to both participants, their carers and families too.

“We ran a session at a children’s hospice recently where the children were supported to kick balloons, emulating a game of football. Siblings and parents were able to join in, bringing the family together with a shared, multi-generational experience.

“And to see a group of care home residents taking part in a tennis ‘match’ is just brilliant.”

This was posted in Bdaily's Members' News section by Charlotte Gribbin .