Obi Williams, founder, Resify
Obi Williams, founder, Resify.

Sheffield property firm on course for growth as it eyes international expansion

A Sheffield based property management company is aiming to triple the size of its business after completing projects in eight UK cities during its first year.

Resify, which transforms undervalued residential schemes, achieves typical rental uplifts of 20 per cent thanks to its ‘360-degree’ approach, including cost-effective makeovers, a flexible lettings policy, pro-active management style and investment in the latest digital technology.

Established in July 2020, the company has ‘repositioned’ over 100 apartments during its first year and now has 148 units with a total value of £20m under management.

Founder Obi Williams, a former City broker, currently leads a team of 12 staff, and is planning to set up a service centre in Lithuania to house a team of IT developers and back-office staff to support its further growth.

Resify has undertaken repositioning and refurbishment projects in excess of £500k in Sheffield, Buxton, Manchester, Liverpool, Stoke, Leicester, Plymouth and London.

Obi Williams, MD of Resify said: “Tenants needs have changed. The ‘work from home’ culture has opened up new possibilities as to where and how people choose to live.

“Some have moved out of the city but still need to spend periods near the office. Then there are ‘digital nomads’, parents wanting a place near to their child’s university or family members, and people working on contract.

“Changing lifestyles are driving demand for mid-term and flexible lettings. Resify offers a choice of tenures to suit tenants’ needs, and we make renting hassle free.

“Virtual viewings and online platform make it easy to find a property, and our ‘plug and play’ approach means they can move in straight away and enjoy a ‘home from home’ experience in a fully furnished property with every convenience. We are redefining future living for a new generation of tenants.

“At a time of uncertainty within the property market, our approach helps investors adapt to the changing trends and achieve superior returns – something that will be even more important in the future.”

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