Member Article

SocialNorth Launches to Connect the Digital Community in the North

SocialNorth, a new hybrid marketing meet-up and conference event, is set to be launching across five cities in the North of England in 2022.

Run by social media and digital industry experts Justin Clark and Lee Benecke, SocialNorth will give the digital communities of the North the chance to connect and learn from the best speakers in the industry; pushing the boundaries of what brands, agencies and freelancers are doing in social media.

SocialNorth started as SocialMCR, a series of popular networking events for social media professionals in Manchester but was forced to cancel due to the Covid-19 pandemic.

As restrictions are easing and people are returning to new ways of working and networking once again, SocialNorth is planning a series of standalone events taking place in Manchester, Liverpool, Newcastle, Sheffield and Leeds over the next few months.

Justin Clark, co-founder of SocialNorth, said: “After years of working within the industry, and all over the UK, it was clear that there was a massive gap of high-quality industry events outside London. For too long, people in the North have been forced to travel South to access opportunities to learn from the best in the industry. SocialNorth is going to change that.

“Lee and I share the same passion for our industry, a belief in the talent in the North, and a desire to connect the digital communities. We’re excited to bring the industry together, to learn and collaborate.”

Lee Benecke, co-founder of SocialNorth and Digital Strategy Director at Manifest Group, added: “The north has given me so much. I was born and raised here, I was educated here, and my career has grown because of the brands, publishers and agencies operating in the North. I will be eternally grateful for what the region has given me and SocialNorth is me working with Justin to give something back. Access to industry events and networking is essential whether you’re a seasoned pro or someone just starting out in digital. SocialNorth will be THE event to attend, connect with others, and hear from amazing speakers sharing insight into how they work every day. It’s going to be amazing.”

As part of the launch, SocialNorth has joined forces with Meltwater as Lead Partner. The global leader in media intelligence and social analytics solutions will work with both Clark and Benecke on events across all cities in the New Year and bring their expertise to SocialNorth’s mission to connect the digital community in the North.

Wesley Mathew, Head of Marketing: EMEA South at Meltwater said: “By joining forces, our collective vision is that SocialNorth will become the biggest and best industry event outside of London. We want to bring the incredible pool of talent from the digital community together to create opportunities for people to meet, learn and ultimately grow the industry.”

This was posted in Bdaily's Members' News section by Becky Roberts .

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