PR agency acquires North East office and creates jobs as part of expansion

A PR and communications agency has expanded into the North East to meet a growing demand for its services.

32West has acquired office space in the Team Valley, on the outskirts of Newcastle, to complement the work carried out at its two bases in Cumbria and its office in Liverpool.

The company, which provides communications, social media, videography, and digital marketing services to businesses, has grown rapidly in size to 11 employees since it was founded in 2018 and has recently moved into the North East base to work with a growing client base in the region.

The expansion into the area follows a rise in demand for the services provided by 32West from businesses across a broad sector of industries, from accounting to engineering and hospitality to construction, across a range of different locations.

32West founder and director James Higgins said: “As our client list grows, we feel privileged to be in a position to expand and play a role in helping more businesses of all types and sizes across the north of England grow and achieve great success.

“We are passionate about sharing the fantastic stories of businesses throughout the region and we are committed to spreading our expertise wider by creating an office space in the North East; the perfect addition to our other bases.

Matt McVeigh, who graduated from the University of Central Lancashire, in Preston, with a degree in Illustration and has previous experience in the industry, has joined the company as its first graphic designer to assist its social media and digital marketing team.

He said: “Working at such an ambitious, forward-thinking company such as 32West appealed greatly to me, and I can’t wait to share my creativity and originality with the team to develop the excellent work being carried out here on a daily basis.”

Georgia Stretton, who graduated from Liverpool John Moores University last summer with a degree in Business Management, has gained a huge insight into how businesses can best use social media to promote themselves to a larger audience.

She said: “Each member of the team at 32West has a high level of expertise in their specialism, and the social media team are experts in helping businesses engage with and inspire their target audiences.”

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