This week's London appointments

This week’s round up of London appointments includes AdTonos, Tundra, and Brave Bison. Read on to find out more.

Lisa Stevenson, AdTonos

AdTonos, which successfully monetise podcasts, audiobooks, gaming, music and radio streams across Europe, LATAM and the US, has appointed Lisa Stevenson as business director to support and grow the company development in the UK.

Lisa has over 15 years of experience as a business development media professional, representing some of the largest market-leading brands and spending most of her career in radio, working for GCAP Media, Global where she was introduced to digital audio, sold DAX innovation, and tech.

Before joining the AdTonos team Lisa worked at Communicorp UK having the opportunity to manage a team across several radio stations and was responsible for commercial and campaign management. She is very passionate about audio and started her adventure with radio while still a student and designed her own student radio station.

Paul Smith, SVP, AdTonos, commented: “I am extremely delighted to have Lisa join our commercial team here at AdTonos. Lisa’s experience, relationships and approach to business is just what we are looking for as we continue to grow our UK business.”

Lisa added: “Digital audio is just so exciting, especially the YoursTruly™ offering, powering native voice interactions with brand’s audio ads - a cutting-edge innovation in this space. - It is thrilling to be a part of AdTonos as they ramp up on their rapid growth trajectory.”

Danny Lopez, Tundra

Tundra, the London based esports organisation housing the “world’s best Dota 2, Fortnite, FIFA, and VALORANT talent”, has announced the appointment of Danny Lopez as Director of Marketing and Content.

Danny’s main focus will be building Tundra’s brand visibility and increasing fan engagement as well as leading the organisation’s content strategy and direction. He has held senior positions in esports for seven years specialising in brand management, strategy, creative, merchandise, social media and content.

Beginning his esports career at esports organisation Fnatic as Creative Director in 2015, Danny continued to explore the world of creativity in esports working with publishers and tournament organisers including Riot Games and FACEIT, before heading to North America to work with Immortals and NYXL.

Now at Tundra, Danny will lead the creation of the team’s short and long-term brand strategies, storytelling around all areas from esports to community programmes, and the development of the creative ideas that drive fan engagement. He will also oversee all marketing verticals including social media and brand partnership activations.

Danny commented: “Tundra’s culture is different from anywhere I have worked before. There are some incredibly passionate people behind the brand so my first goal is to bring them front and centre to show them to the world. Organisations are only as strong as the people behind them, and the culture they create.”

Michael Munro, co-founder of Tundra, added: “We are thrilled to announce Danny as our new Director of Marketing and Content. We have a shared vision that Tundra will become one of the top leading esports and gaming brands and believe Danny’s impressive experience throughout the industry will help us achieve this goal.”

Chris Grimwood, Chris Alderman, and Ed Hornby - Brave Bison

Brave Bison today announced that Chris Grimwood has joined the business, taking on the newly created role of MD, social & influencer. Formerly head of account management at Zinc Network, Chris brings a wealth of experience running cross-platform social campaigns across multiple European markets, working with household names such as Samsung, Sony, and Converse.

Chris joins two other recent senior appointments at the company. Chris Alderman, head of SEO & Digital PR at Brave Bison Performance (formerly Greenlight Digital), brings a “passion for accuracy and meaningful measurement” across organic performance channels from his previous role at Zenith UK.

Meanwhile, Ed Hornby joins Brave Bison Commerce (formerly Greenlight Commerce), as MD. Formerly the MD of VCCP CX, the digital agency within VCCP Group, Ed has driven significant results through service integration, growth and strategic delivery across the Group and for blue chip clients including O2, Domino’s and Easyjet.

Chris Grimwood, MD, Influencer & Social at Brave Bison, said: “I feel lucky to have joined Brave Bison at the time I have. There’s a great foundation of clients and talent to really go and challenge the best of the best and win work; crucially, there’s also the vision, drive, and ambition to do so.”

Ed Hornby, MD, commerce at Brave Bison, said: “I am delighted to be joining Brave Bison, one of the most progressive and fast-growing agencies in the industry. Ecommerce has become table stakes for brands over the last two years; Brave Bison is uniquely placed to take it to the next level by delivering joined up content, brand, social and ecommerce to help clients deliver a fully integrated and differentiated customer experience.”

Chris Alderman said: “I’m really excited to join Brave Bison Performance during such a huge period of growth for the business. The acquisition of Greenlight means Brave Bison is now able to offer a wide range of performance marketing services to clients for the first time and I’m so excited to be heading up the SEO and Digital PR areas of the business.”

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