ResultsCX Establishes European HQ in London

ResultsCX, a provider of Customer Experience Management (CXM) services to leading global companies, including Fortune 100 and 500 firms, today announced its strategic expansion into the U.K. and continental Europe through the acquisition of 60K, a leading Bulgarian CXM company, and the establishment of its European headquarters in London.

Rajesh Subramaniam, Global CEO of ResultsCX, said: “The U.K. and continental Europe are strategic markets for us. We have very ambitious growth plans for the region. The acquisition of 60K and opening our London headquarters are first steps to achieving them.

“As companies seek to improve their customer experience, increase revenue, and lower costs, especially during these highly inflationary and uncertain economic times, this acquisition will help us better meet their needs.”

Siddharth Parashar, managing director of ResultsCX in Europe, added: “60K is the pre-eminent outsourcing business in Bulgaria, and I am delighted it has become part of ResultsCX.

The broader South-East Europe region is fast emerging as an attractive near-shore location for U.K. and European companies due to its advanced technology infrastructure, well-educated and multi-lingual workforce, and highly competitive cost base.“

Jon Gladwish, CEO, and founder of 60K, said: “It has been a privilege working with my team at 60K to create a go-to outsourcing company for some of the most well-recognised brands in the world. I am pleased to now entrust 60K to Rajesh and the ResultsCX team. It’s a great moment for our people.”

Founded in 2008, 60K provides CXM services to leading U.K., European, and American clients in the media and entertainment, digital commerce and retail, travel, financial services, and insurtech industries. 60K has more than 1300 employees working from offices in Sofia and Plovdiv and work-from-home locations across the country.

In October 2021, ResultsCX was acquired by ChrysCapital, a $5bn private equity firm, with a successful track record of rapidly growing business and technology services companies. The U.K. and Ireland is the largest CXM market in Europe, with $7.5bn of annual CXM outsourcing spend, which is growing by 3 per cent, year-on-year. It accounts for a quarter of the $27.5 - 29.5bn European market.

By Mark Adair – Correspondent, Bdaily

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