Onyx Health goes for international growth

Creative healthcare marketing communications agency Onyx Health has announced international growth plans following the appointment of Trevor Pill as the company’s new managing director.

The Newcastle-based agency aims to expand its existing client base in the UK, Europe, New Zealand and the USA; which already includes some big industry names such as Bayer, Clinigen, Nova Laboratories and Foot Science International.

Onyx Health has enjoyed rapid growth over the past two years, increasing its international client portfolio, doubling fee income, and trebling its team headcount from twelve to over thirty employees. As part of the latest phase of business expansion, the agency is taking steps to establish a commercial presence in the United States to drive its future growth.

Focussed on developing omnichannel campaigns that reignite ordinary pharmaceutical communications, Trevor’s team will blend science with creativity to firmly establish Onyx Health as one of the UK’s leading independent healthcare agencies.

Trevor said “At Onyx Health, we fuse science with creativity, building authentic communication campaigns that bring about real change to the lives of patients. We engage healthcare audiences across multiple platforms, personalising visual and written content that resonates with their knowledge, experience, and curiosity.”

Trevor will be taking the helm from the agency’s founder Karen Winterhalter, who is stepping back from the day-to-day running of the business she founded almost 20 years ago from her spare bedroom in County Durham. Karen will, however, remain a director of Onyx Health, concentrating on business development in her new role.

Since joining the agency six years ago, Trevor has risen rapidly through the ranks to ultimately secure the top job. A client campaign manager in 2016, he quickly became associate director in 2017 and executive director in 2021, with oversight of the agency’s overall creative and strategic digital direction and the delivery of international client projects.

Karen Winterhalter said: “Since joining Onyx Health several years ago, Trevor has become one of the key driving forces behind the agency’s commercial success. I couldn’t hope to leave the business in better hands, and I am confident it will continue to grow and thrive under Trevor’s leadership.

“We’ve grown from a humble North East start-up to an agency with a genuinely global reach. We have exciting plans for the agency’s future to reach new commercial and creative heights, and Trevor is the man to make sure that this happens.”

By Mark Adair – Correspondent, Bdaily

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