Over 250,000 people visit Battersea Power Station during opening weekend

Battersea Power Station welcomed over a quarter of a million visitors during its opening weekend between October 14 and 16, as crowds came to see inside the refreshed landmark for the first time.

Nearly 40 years after the lights were switched off in one of London’s most “iconic” landmarks and following an eight-year restoration project in which the building was transformed from a derelict shell to the “shining centrepiece” of a new town centre for London, visitors were able to enjoy the first of its shops, bars, restaurants and leisure venues.

British and international brands now open at Battersea Power Station include Adidas, Nike, Mulberry, Theory, Lacoste, Ralph Lauren, Aesop, Space NK, Hugo Boss, Jo Malone London, Uniqlo and Mango to name a few.

A new neighbourhood bookstore, Battersea Bookshop, from specialist bookseller Stanfords, reported sales of 1,383 books during opening weekend and the Curated Makers pop-up, which hosts more than 40 local independent small businesses selling homeware, candles, clothing, artwork and more, experienced record-breaking sales on opening day.

Meanwhile, on Friday, October 14, Genesis sold its first car and the Adidas ‘Empower Station’ pop up, which featured fitness classes and challenges hosted by Olympic and Paralympic athletes, instructors and industry experts, was fully booked across the weekend.

Eateries reported “similarly high results”, as visitors flocked to eat and drink in the surroundings of the Power Station. Inception Group, London’s “most experiential” hospitality company, opened its new bar concept, Control Room B, and sold more than 7,000 cocktails between Friday and Sunday.

Meanwhile, Paris Baguette served 1,221 pieces of cake, smoothies proved to be the top seller at Clean Kitchen, Where The Pancakes Are flipped more than 2,500 pancakes and Poke House served 3,500 poke bowls throughout the weekend. Further food and drinks brands are set to open soon, including an Arcade Food Hall from JKS Restaurants.

Simon Murphy, CEO of Battersea Power Station Development Company (BPSDC), commented: “The public response to the opening of Battersea Power Station and our new pedestrianised high street, Electric Boulevard, has been truly amazing, and exceeded our expectations.

“Over 250,000 people from the local community, across London and from further afield, came to visit the newly restored Power Station at the very earliest opportunity, demonstrating the attachment people feel to this iconic landmark.”

By Matthew Neville – Correspondent, Bdaily

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