“World class” orthodontics chain launches in Leeds and Sheffield via £45m funding

Impress, the “largest invisible orthodontics chain in Europe”, has announced the opening of its first flagship clinics in Leeds and Sheffield, bringing “world-class” dentistry to Yorkshire.

The Leeds clinic will be located at 84-86 Vicar Lane and the Sheffield clinic will be located at Unit 3 Brook Place, Summerfield Street. Both seek to provide “discreet, comfortable, and removable” aligners designed to treat overbites, crowding and diastema.

A spokesperson claimed: “Impress claims to be the largest chain of orthodontics clinics in Europe, with fully digital processes.

“The company has revolutionised the invisible orthodontic sector with the best team of professionals specialised in making people smile, by using the latest technology for the diagnosis, treatment, and follow-up of all cases.”

In the first consultation, the patient is given a complete oral check-up, an X-ray, and a 3D scan, which allows the medical team to create a virtual simulation of the entire treatment process.

Each plan is said to be 100 per cent personalised. Aligners are delivered to the patient’s home and the entire process is monitored through an app, meaning patients don’t need to visit the clinic to ask any questions or flag up any unforeseen issues.

By specialising exclusively in invisible orthodontics, Impress reduces prices by up to 60 per cent compared to other alternatives available on the market, without compromising the quality of treatment, conducted by a medical team with more than 15 years’ experience, nor the success of the results.

After raising $50m (approx. £44.6m) in 2021, the chain was earmarked to further expand its presence across Europe, as well as “propel the orthodontic experience further into the digital realm”. Impress opened its first UK flagship stores in London and Manchester in December and in Birmingham in March.

Daniel Brown, UK country manager for Impress, commented: “At Impress, our mission is to provide our patients with an excellent experience of invisible orthodontics, and we want to make it available to as many people as possible.

“We are very excited to open our first flagship clinics in Leeds and Sheffield, following the success of our other UK flagships in London, Manchester, and Birmingham. Our clinics will bring the most innovative approach to Orthodontic care to Yorkshire.”

By Matthew Neville – Correspondent, Bdaily

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