Award-winning North West creative company signs deal with gaming “giant” Konami

Cheshire based Fanattik, the award-winning pop culture company, and Japanese video game “giant” Konami Digital Entertainment Inc. have signed a global merchandise licensing deal that includes three of its biggest brands: Metal Gear Solid, Castlevania and SILENT HILL.

Anthony Marks, managing director, Fanattik, commented: “There is so much in the pipeline for all three franchises. This is a great partnership for Fanattik and the retailers we supply. What started out as a casual conversation during my visit to Las Vegas Licensing Expo last year has evolved into something with such huge potential.”

Fanattik will be working with several retailers to create exclusive pieces for Metal Gear Solid, Castlevania, and SILENT HILL in 2023

Fanattik is best known for “iconic” film related gifts and collectibles being a licensee for Universal Studios, Hasbro, Paramount Studios, TOHO Studios and more but, over the past few years, it has grown its video game portfolio, becoming a licensing partner also for Microsoft, Bethesda, Capcom and many others.

Melissa Tudor, creative director, Fanattik, added: “We have a lot of experience working with Japanese studios. We will be bringing all this experience to the table when creating gifts and collectibles that will appeal to video game fans of these titles.”

Fanattik is an award-winning gift company which has been successfully working with licensors and retailers for more than 15 years. A licensing partner for some of the most “iconic” film and video game titles ever released, the limited-edition collectibles, gift and homeware Fanattik create are supplied to retailers in the UK, Europe and beyond.

Konami Digital Entertainment, which is the core company of Konami Group, develops entertaining content for mobile, console and card games. The company is known for global franchises such as eFootball, Metal Gear, SILENT HILL, Castlevania, and Contra, as well as the Yu-Gi-Oh! Trading Card Game series.

By Matthew Neville – Senior Correspondent, Bdaily

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