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PRsonal: ‘Is God a DJ? He is for me, yeah.’ Meet the person behind the funding consultancy Nudl

In this series of podcasts, Charlotte Nichols, managing director of PR agency Harvey & Hugo, gets up close and PRsonal with a variety of well-known business faces. Nothing is off limits as she digs deep to get to know the person behind the professional…

In this episode…

DJ turned entrepreneur Shak Asghar is a proud Teessider, who now spends his working life helping businesses grow through Nudl, his funding consultancy.

He talks to leader of The Harvey & Hugo Pack, Charlotte, about the similarities between religion and music, and how a good DJ can control his audience’s emotions.

Key moments:

  • 00:16 – Is God a DJ?
  • 10:49 – What it was like being a DJ and travelling the world
  • 23:27 – Will the world be in a better place than it is now in the future?
  • 37:10 – The moment I knew I was having a stroke
  • 40:19 – Do I think my stroke was connected to the COVID vaccine?
  • 54:01 – The world of AI and Alexa

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