Blockchain based gaming community reaches “huge milestone” with cryptocurrency platform listing

Fruitlab Media Limited has reached a “huge milestone” in the scale up of the blockchain-based gaming business, listing its native token, PIP, on decentralised exchange Uniswap v3.

At the same time the London based company is set to “turn the Play 2 Earn model on its head” with the ‘Engage + Earn’ system.

A decentralised exchange (DEX) is a trading platform that allows users to swap cryptocurrencies offered by other traders. Unlike a regular exchange, DEX operates on blockchain technology rather than being run by a centralised company; therefore, improving “user ownership and trust”.

Matthias Homan, COO Fruitlab Media, commented: “We are super proud of listing our token, PIP, on decentralised exchanges in order to boost accessibility and liquidity and give enhanced optionality to our loyal, and engaged, user-base.

“The world is starting to wake up to how beneficial blockchain technology will be to society, and Fruitlab is truly moving the needle for the gaming community.

“Further, the Engage + Earn model endorses our ethos of rewarding everyone who uses the Fruitlab online gaming community platform. No upfront payments or need to build a huge personal following, just rewards for doing what you love.

“This isn’t just about creators, but everyone in the ecosystem, developers, players, viewers, you name it. Being based on a blockchain we can utilise data to enhance the entire experience and create the next generation gaming platform, all housed on a low carbon, sustainable community-run technology, Ethereum.”

When users Engage + Earn they are not only earning PIP but also “deepening their relationship” with the Fruitlab ecosystem.

Matthias added: “The beauty of the platform is that we have not created a token that is purely speculative. We are building an ecosystem of trust and traceability, not hype and intangibility.

“When users Engage + Earn they become part of the ecosystem, part owners - like a technological co-op. Everyone wins. This is what really sets Fruitlab apart; it democratises the entire sector. Welcome to the future.”

By Matthew Neville – Senior Correspondent, Bdaily