Partner Article

Bed Kingdom's explosive growth springs them to Sunday Times Top 100 status

Bed Kingdom, a leading British bed and furniture retailer specialising in children’s beds, is thrilled to announce its inclusion in the prestigious Sunday Times Top 100 Fast-Growing Businesses in the UK. Ranked in the 51st position, the honour highlights Bed Kingdom’s exceptional growth and success in an increasingly competitive market.

The Sunday Times Top 100 is a coveted annual ranking that recognises the UK’s fastest-growing, independent, and privately-owned companies with sales exceeding £5m in their most recent year of trading. Among the 100 businesses listed, only 11 are based in the Yorkshire region.

36-year-old founder and director Ashley Hainsworth founded the Heckmondwike-based business in 2011 with a £400 investment. The idea was initially born as a university project but soon flourished into a fully-fledged furniture business with big ambitions. With an employee headcount of 28 and more jobs set to be created in 2023, Bed Kingdom has experienced significant growth in recent years. The number of employees at the company has almost tripled since 2021, when it employed just ten members of staff.

Over the past three years, the company’s annual sales growth has increased by 76.06%, achieving sales of £12.4m in the last financial year. Building on this momentum, Bed Kingdom has already achieved 50% Year-on-Year growth in 2023. A significant share of the profits comes from the launch of Bed Kingdom’s sustainable wooden bed brand, Noomi – launched in 2021.

With plans for further expansion, Bed Kingdom has a target turnover of £17 million for the current financial year – up from just £2m five years ago. This ambitious growth trajectory will be led by forging new retail partnerships and nurturing existing ones, expanding the capacity of the company’s facilities, investing in developing current employees and hiring for new roles within the region. Bed Kingdom also plans to expand its product offering and invest in sustainability to increase customer retention and enhance customer experience.

“Being recognised as one of the Sunday Times Top 100 Fast-Growing Businesses in the UK is an amazing achievement,” said Levon Hall, marketing director of Bed Kingdom. “As a team, we worked incredibly hard during the pandemic to maintain high stock levels and keep our next-day delivery commitment to customers. This turned out to be the difference between thriving and surviving.

“The business has invested heavily in marketing, professional development, and recruitment. I’m a great example of this as I began my journey with Bed Kingdom as an apprentice and now lead all our marketing efforts.

“We are grateful for all the support we receive from our customers and partners, and we’re already working hard to implement our strategic plans for further growth.” Although Bed Kingdom made its name selling Children’s beds, the e-commerce company also stocks adult beds, mattresses, office, kitchen, living room, garden, and gaming room furniture.

This was posted in Bdaily's Members' News section by Sophie Marsden .