Fulham Football Club announces “ambitious” new multi-year partnership

Fulham Football Club and global online marketplace for the travel trade, WebBeds, have announced a partnership which will see the B2B accommodation distribution company become the Club’s Official Sleeve Partner in a multi-year deal, starting with this forthcoming 2023/24 campaign.

On show for the first time at Craven Cottage on Saturday, August 5 when Fulham FC hosted TSG 1899 Hoffenheim in a pre-season friendly, the WebBeds logo features on the sleeve of the Club’s Men’s, Women’s and Academy teams.

WebBeds operates in 139 countries around the world and, with this partnership, reinforces their stated aspiration to be the market leader in the United Kingdom and the broader European region as they continue to chart a path of “ambitious” growth while the global travel industry continues to recover.

CEO, Daryl Lee, commenting on WebBeds’ foray into sports partnerships said: “Partnering with Fulham FC is a key milestone for WebBeds and demonstrates our dedication to building our global brand, accelerating growth plans and setting new standards of excellence in delivering value to our hotel and travel industry partners worldwide.

“This aligns perfectly with the passion and drive displayed by Fulham on the pitch in their quest for honours in the EPL. We look forward to providing fans and our partners with extraordinary moments in the upcoming season.”

Commercial director at Fulham Football Club, Jon Don-Carolis, added: “We’re delighted to welcome WebBeds as the Club’s Official Global Accommodation Marketplace Partner, Official Sleeve Partner, and Principal Partner for 2023/24.

“Both Fulham FC and WebBeds are propelled by innovation and service excellence, and we look forward to the impact we will make together both on and off the pitch.”

By Matthew Neville – Senior Correspondent, Bdaily