Professional shredders team up with Tony Hawk

Shred-it, a Stericycle solution and leading information security service provider (Nasdaq: SRCL), has announced a two-year collaboration with one of the world’s greatest professional skateboarders, Tony Hawk. The multi-tiered, global partnership includes events, digital and social media activations over the two-year term.

Cory White, executive vice president and chief commercial officer at Stericycle said: “Shred-it and Tony Hawk both represent committed, passionate professionals at the top of their ‘shred’ games. We are thrilled to partner our Shred-it brand with Tony’s brand.

“As shredding pros, albeit very different types, the partnership is a natural fit and another way to engage with residential and business customers to highlight the important issue of protecting personal information.”

Tony Hawk is a legendary skateboarder, entrepreneur and founder of The Skatepark Project. He became a pro skateboarder at the age of 14, and by 16, was considered the best competitive skateboarder on Earth. A World Champion for 12 years in a row, he continues to skate demos, exhibitions and competitions internationally and remains the most recognized action sports figure in the world.

Tony said: “I’m excited to partner with the pros at Shred-it. I’ve been safely shredding skate ramps for years but when it comes to safely shredding personal information, I’m a total amateur. By teaming up with Shred-it, we’re helping to raise awareness about the importance of physical data destruction to help protect against identify theft.”

As data protection requirements and information security best practices continue to evolve, Shred-it works with businesses across the UK and the world to protect what matters. In 2022 alone, Shred-it securely shredded and recycled 454,000 tonnes of paper helping to safeguard both our customers’ confidential information and the environment.

By Mark Adair – Correspondent, Bdaily

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