The Stage, Shoreditch, hosts fashion event in conjunction with London Fashion Week

Luxury landmark development The Stage, Shoreditch, hosted an exciting fashion event last week in conjunction with London Fashion Week and UK-China Fashion Arts And Culture (UKCFAC), with the avant-garde works of emerging star BUZHIWU showcased in the tower’s 32nd floor Sky Terrace overlooking the city.

Galliard’s development The Stage is a 37-storey tower in the heart of Shoreditch, built alongside the historic remains of Shakespeare’s Curtain Theatre, dating back to 1577. With historical provenance as a destination to showcase art and culture, the site has been reborn for a 21st century audience with design-led homes, offices, luxury retail and restaurants. This collaboration with UKCFAC celebrates innovative art and blended cultures, and invited guests to see the tower’s incredible views and lifestyle amenities.

The fashion show, hosted on Thursday 22nd February and attended by over 70 industry professionals, showcased the brand ‘COSELF’ by BUZHIWU presenting her modern interpretation of traditional culture using Chinese brushstrokes combined with ink graffiti.

The collection originates from the author's perspective on Nüshu, a unique script from Jiangyong, Hunan, China, and the only one in the world exclusively used by women, lasting for a thousand years. It prompted guests with questions such as How should women view themselves in diverse and inclusive ways? How can they become truly themselves?

The show was accompanied by traditional Chinese music presented by Oriental Music Lab with instruments including Guzheng, Pipa, Erhu, Bamboo Flute, and Zhongruan. Guests were served bespoke tailor-made Chinese afternoon tea, bringing together art, music and cuisine.

BUZHIWU made her UK debut earlier this month, with one of her designs the grand opening gown for a finale fashion show at London Fashion Week. Her works are an innovative expression of the fusion of Chinese and Western cultures and she focuses on interdisciplinary fashion design, digital art, and art installations.

UKCFAC supports and encourages emerging new talents in the fashion design industry, as well as helping those from China's less-developed areas to gain global recognition. UKCFAC is committed to encouraging pioneering and innovative designs, protecting China’s unique and intangible cultural heritage, and promoting cultural exchange between China and the rest of the world.

The Stage is a striking 37-storey tower of 412 apartments, of which over half have sold and first buyers have moved in. There is a mixture of studios, one-, two-, and three-bedroom apartments available, with private outdoor space to every home.

The Stage has a diverse array of amenities for residents. There are two basement levels devoted to leisure, which include a bespoke duckpin bowling alley, golf simulator, multitude of classic arcade games and dance machine. There are dual screening rooms, bookable meeting rooms for hybrid working, a large gym and yoga studio. The 32nd sky lounge and terrace is the perfect space for entertaining friends with stunning views over London. There is a dedicated Games concierge and 24-hour hotel-style concierge, with award-winning Rhodium appointed for property management.

David Galman, Sales Director for The Stage says: “We were delighted to host designer BUZHIWU and showcase her couture designs to guests this week in collaboration with London Fashion Week and UKCFAC. BUZHIWU’s work is an exciting reinterpretation of traditional Chinese culture in a very innovative way. Since The Stage completed, we have been very proud to invite prospective buyers and business partners into the space to show what makes this development so different. We’ve set a new benchmark for a luxury lifestyle in the sought-after EC2 postcode.”

Lijun Bi, President of UK-China Fashion Arts and Culture Ltd (UKCFAC) says “The Stage is built alongside the site of William Shakespeare’s Curtain Theatre. This location has long been important for sharing art and culture and bringing people together and now it has been reborn for a new generation. We were excited to work with Galliard and the team at The Stage to put on this fashion show for BUZHIWU. It was an unforgettable afternoon for everyone involved.”