AAB appoints business development partner

Professional services firm AAB has appointed Sarah Hex as business development partner in its Leeds office.

With over 20 years of experience in financial and professional services, Sarah will lead AAB’s strategic business development across the North of England. 

She is a well-known figure in the Leeds business community, having co-founded One for The City and serving as a director on the Leeds Digital Board.

Sarah said: "I’m thrilled to join AAB during such an exciting period of growth, and to collaborate with the fantastic team here in Leeds, and across the wider business. 

“At AAB, we deliver a truly unique blend of professional services, empowering businesses and individuals with tailored solutions to support them at every stage of their journey. 

“There’s nothing more rewarding than seeing our work drive client success, and I’m eager to help our teams expand further while continuing to support our clients in achieving their goals."

Her appointment reflects AAB’s commitment to growth and innovation, balancing technology with a personalised approach to client service.

James Hunt, head of Leeds at AAB, added: “Sarah’s appointment marks an exciting step forward for AAB as we continue to expand our presence and capabilities across the North of England. 

“Sarah’s leadership in strategic business development will be instrumental in identifying and securing new opportunities, while remaining firmly focused on our clients’ needs. 

“The growth of the local market, and the increasing client demand we’ve experienced, serve to highlight the incredible potential in this region, and we are excited about the opportunities to come.”

Looking to promote your product/service to SME businesses in your region? Find out how Bdaily can help →