Reward Funding appoints head of partnerships

Alternative lender Reward Funding has appointed Adrian Stalley as its first head of partnerships, strengthening its UK growth strategy.

In this newly created role, Adrian will lead national sales and marketing efforts, working closely with regional directors and business development teams across Reward’s six UK offices. 

He will also focus on expanding the firm’s network of introducers and commercial finance brokers to align with its wider growth ambitions.

With over 30 years of experience in senior leadership roles across telecoms, utilities, insurance and property, Adrian has spent the last six years driving strategic partnerships and business development in commercial finance. 

His expertise will support Reward Funding’s continued expansion across the UK.

Adrian said: “With Reward having recently unveiled its new brand identity and strategic direction, it feels like the perfect time to be part of its continued growth success across the UK. 

“I feel we’re really at the forefront of the lending market and filling the void left by traditional funders, by helping ambitious entrepreneurs and businesses thrive across so many sectors. 

“I’m looking forward to collaborating with the teams across our six offices, exploring new business development opportunities and channels, and as an ambassador of the business to further help expand our national network of introducers.”

Adrian will be working alongside Sharon Ellis, Reward’s strategy and programme director, who added: “The appointment of Adrian and the wealth of sector experience and strategic insight he brings to the business, really illustrates the scale of our growth ambitions across the UK moving forwards. 

“I know our regional directors and business development teams are really excited and energised by his arrival and are looking forward to working with him to further bolster our market presence.”

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