Villa scores big with Ebury partnership

Premier League football club Aston Villa has partnered with financial technology firm Ebury as its official foreign exchange provider to support the club’s international business growth. 

Ebury’s global platform and data-driven solutions are set to enhance Villa’s financial operations and improve the management of cross-border transactions.

The partnership also underscores Ebury’s strategic expansion in the Midlands and aims to strengthen the club’s financial infrastructure as it targets growth in international markets.

Adrian Filby, chief commercial officer at Aston Villa, said: “We are delighted to be partnering with Ebury. 

“Their unique blend of innovative financial technology and international trade experience gives us an edge as our talent and fanbase continue to cross borders. 

“Their platform will be invaluable as we move towards the new season.”

Peter Brooks, global head of sports at Ebury, added: “Our partnership with Aston Villa is an exciting expansion for Ebury Sports in the UK market. 

“We’re thrilled for our capabilities and expertise to power the club’s financial tech as they continue to succeed at home and abroad. 

“We look forward to a prosperous relationship with one of England’s most historic clubs as we deepen our presence in the Midlands.”

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