Cool Blue boosts team with key hires
Brand and communications agency Cool Blue has expanded its northern team with two new appointments.
Vicky Sanderson joins as head of communications, bringing more than 20 years’ experience in delivering high-impact campaigns.
She will lead on strategic planning and team development across the agency’s offices.
Amy McGarahan also joins the team, bringing expertise in SEO copywriting and brand storytelling to support content creation across channels.
Founded in 1999, Cool Blue works with national brands and public sector organisations from its offices in Newcastle, Middlesbrough and London.
Victoria McCartney, executive director at Cool Blue, said: “We’re delighted to welcome Vicky and Amy to Cool Blue, at a particularly exciting period of growth for the agency.
“Our new team members bring an injection of fresh expertise and a large dose of enthusiasm, enhancing campaign results across our client portfolio, which includes high profile public sector, regeneration, retail and national consumer brands.
“Over the past 26 years, we’re proud to have built a strong industry reputation for our thoughtful and creative approach to brand amplification.
“We look forward to continuing to deliver exceptional work, as our team continues to grow.”
Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →
Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.
Enjoy the read? Get Bdaily delivered.
Sign up to receive our daily bulletin, sent to your inbox, for free.
The scale-ups rocketing through our fast world
Care about the experience, not just the outcome
The rise of an alternative investor model
Bots don't beat personal business coaching
From COVID-19 to the Middle East crisis
How to build credibility in B2B marketing
Is your business ready for the trade union change?
Government 'must take its foot off businesses' throats'
Upskilling key to civil engineering's future
Why apprenticeships are becoming a strategic asset
Business growth requires the right environment
OpenAI decision a wake-up call for our tech plans