Art of Cloud bolsters team with specialist hires

Leeds-based Salesforce consultancy Art of Cloud has boosted its team with two strategic appointments to support its growing portfolio of clients.

Daniela Forsyth (pictured below) has joined as a strategic consultant, bringing extensive experience working with some of the world’s most high-profile sporting organisations and venues. 

She will focus on helping clients install, upgrade and maintain specialist Salesforce solutions to accelerate business growth.

Daniela said: “The Art of Cloud team has a pure, unbridled, passion for sports at all levels and that’s something we definitely share. 

“That interest and dedication gives clients the sense they’re not just working with an ‘agency’, but with a ‘partner’ who has every bit as much commitment to success for their organisation as they do.

“Art of Cloud is the leading Salesforce partner when it comes to working with sports organisations, so my contribution will be working with key stakeholders within those organisations to make sure their digital structure can deliver their long-term strategies and objectives. 

“I’m excited to bring my extensive experience to Art of Cloud and hope my knowledge from ‘inside’ the sports world will give current and prospective clients an even greater sense of safety and confidence.”

Daniela Forsyth

Claire Wallace also joins the business as Salesforce consultant, further strengthening the consultancy’s capacity to deliver tailored, expert-led services.

Art of Cloud continues to expand its specialist expertise to meet growing demand from sporting organisations and brands, alongside businesses across other sectors seeking to maximise the value of Salesforce technology.

Liz Rhodes, chief executive of Art of Cloud, added: “As a business we are passionate about sports and our amazing sports clients so we’re delighted to have welcomed Daniela to our expert sports sector team.

“We first worked together when she was our client at Leicester Tigers and have been looking for an opportunity to share her specialist skills ever since.

“Claire comes to us from the charity sector so brings a whole new set of experiences to the team – we’re very lucky to have her on board.”

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