SEEN Connects appoints operations director

Influencer and social marketing agency SEEN Connects has strengthened its leadership team with the appointment of Johnny Cheng as its first-ever operations director.

Johnny will lead agency-wide operations, overseeing team structure and commercial delivery to ensure clarity, consistency and speed across all projects. 

He joins from Switch Creative, where he served as operations director, bringing extensive experience in building operational workflows and optimising processes from previous roles at Digitas and Kairos (Newgen).

Johnny said: “It’s an exciting time to join the team.

“With such a dynamic team, strong culture and ambitious vision, there’s huge momentum behind the agency.

“My focus will be on strengthening the operational foundations that enable creativity to thrive, ensuring we can scale, deliver impact and continue building strong partnerships with clients.

“I’m looking forward to helping the team unlock what’s possible.”

Johnny’s appointment supports SEEN Connects’ growth ambitions and reinforces the agency’s focus on delivering high-quality, efficient and client-focused social marketing services.

Mae Reddaway, managing director at SEEN Connects, added: “The agency is growing rapidly, and with that it’s so important to us to build and maintain the right structures and culture for our people to thrive and continue to create their best work. 

“Johnny’s wealth of experience will help us do just that, so we’re thrilled to have him join us and play a key role in shaping our future.”

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