Ascot beauty company gains royal recognition

A Berkshire beauty company has secured royal recognition following a period of significant international expansion.

Ascot-based Invogue Limited has received The King’s Award for Enterprise for International Trade, recognising the company’s continued export success and global expansion.

Founded in 2008 by entrepreneur Mark Taylor around the family dining room table, the business has grown into an international beauty brand owner supplying retailers and distributors worldwide.

Still family-led, the company now includes all three of Mark’s sons within the business alongside a wider team.

Invogue owns and supplies brands including Brushworks, So Eco, Nail HQ, Eye Candy, Aristocrat and Killer Lips, with products stocked by retailers including Superdrug, Tesco, Costco, Müller and dm.

Mark says the award comes during a period of continued international expansion as it strengthens export partnerships and develops new retail relationships across global markets.

He said: “Receiving The King’s Award for Enterprise in International Trade is an incredibly proud moment for Invogue and for everyone who has been part of our journey.

“The business started around our family dining room table in 2008, so to now receive one of the UK’s most prestigious business honours is very special. 

“We have grown from those early beginnings into a British beauty business with brands sold internationally, and this Award reflects the hard work, dedication and belief of our fantastic team.

“With all three of my sons now working alongside me as part of the wider Invogue team, this recognition means even more. 

“We are proud to bring this Award back to Ascot and excited to continue growing our British beauty brands around the world.”

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