Pablo’s serves up sixth site in Newcastle

A fast-growing North East street food brand is continuing its regional expansion with a new city centre opening in Newcastle.

Pablo Eggs-Go-Bao will open its sixth UK venue and fourth North East location at 48 Pilgrim Street on June 1, bringing its signature breakfast baos and hash browns back to Newcastle city centre.

The business, which already operates sites in Newcastle, Sunderland, Whitley Bay and Edinburgh, has built a strong following for its Asian-inspired breakfast menu, including its popular Breakfast Bao featuring hash browns, pork patty, cheese and omelette served inside a soft bao bun.

To celebrate the launch, Newcastle TikTok creator Claire Armstrong will officially open the store.

Pablo’s is also planning giveaways during opening day, with the first 75 customers receiving free food and drinks, while additional visitors will receive discounted orders.

Ahead of the launch, Pablo’s is also running a city-wide ‘bao hunt’, hiding 25 golden keyrings inside independent businesses across Newcastle city centre. 

Clues and secret codes will be shared through the brand’s social media channels, with winners receiving free food, merchandise and a loyalty card entitling them to 25 per cent off all orders for a year.

Emma Dent, Pablo Eggs-Go-Bao founder and director, said: “Pablo’s would be nothing without the world-famous kindness of the Northerners and the efforts of our teams across our stores.

“It’s truly a Geordie brand, and we are looking forward to having a store open in the very heart of the city.”

The Pilgrim Street venue will operate daily from 7am until 2pm and will also offer corporate breakfast and lunch deliveries across the city.

Customers eager to learn more about the new Pilgrim Street restaurant launch, and the toon bao-hunt can follow the brand on Instagram at @pablo.eggsgobao and on Facebook at Pablo EggsGoBao.

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