Event consultancy nets Saudi football contract

An event public safety consultancy has scored a major football deal.

ESM Operations is working with the Saudi Pro League.

The firm has reviewed 16 stadiums to develop a public safety and crowd management platform.

The work marked venues across categories including stadium operations, internal circulation and pitch protection.

Bosses say it “marks a significant step in enhancing public safety and operational standards across the fast-growing league”.

David Dymitrow, head of public safety and crowd management at ESM Operations, which is based in Winsford, Cheshire, said the deal represents a “proud” moment for the company.

He added: “This first phase has provided a clear and structured understanding of current operations across the league.

“As the Saudi Pro League continues to develop and evolve its matchday environment, there is an increasing focus on delivering safe, secure and professionally managed event operations. 

“We look forward to building on these strong foundations in the next phases of the project.”

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