Consultancy acquires London digital agency

A strategy and creative consultancy has strengthened its digital capabilities through the acquisition of a London-based transformation agency.

Prophet has bought JBi Digital, expanding its website strategy, design and development offering for clients across Europe, the Middle East and North America.

Founded in 2008, JBi Digital specialises in the design and delivery of large-scale digital platforms for enterprise, public sector and regulated-sector organisations.

Bosses say the deal combines Prophet’s expertise in business growth and transformation with JBi Digital’s technical capabilities, enabling the business to provide end-to-end digital services spanning strategy, website design, development and ongoing optimisation.

They add the acquisition will enhance Prophet’s ability to deliver web-based projects across EMEA, including the UK, Germany, Switzerland and the Middle East, while strengthening support for clients in the United States.

Tobias Bärschneider, senior partner and EMEA regional lead at Prophet, said: “Clients increasingly want one partner that can connect growth strategy with delivery. 

“This acquisition is a natural and intentional evolution of Prophet's capabilities, enhancing our ability to combine strategy, experience, technology and execution to help clients close the gap between ambition and impact.

“This acquisition strengthens our end-to-end capabilities across EMEA and expands the support we can offer clients undertaking complex website and digital transformation programs in North America.”

David Gelb, co-founder and managing director of JBi Digital, added: “Joining Prophet feels like the natural next chapter. 

“For nearly two decades, JBi has been built on three things: longevity, technical excellence, and a commitment to our people. 

“We have nurtured deep client partnerships grounded in trust and delivery excellence. 

“Prophet gives us the strategic platform to broaden what we offer whilst keeping the personal, hands-on approach our clients value. 

“And it opens remarkable opportunities for our team to grow, collaborate with world-class strategists, and tackle more ambitious work together.”

Raj Bawa, co-founder and operations director of JBi Digital, added: “At JBi Digital, we’ve always believed in building trusted partnerships and delivering digital transformation with excellence. 

“Joining Prophet brings together two highly complementary businesses, giving our clients access to broader expertise while continuing to receive the quality, security and service they expect from us.”

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