Silverlink dealership motors to award hat-trick

A car dealership has driven home another international accolade after being recognised for its all-round performance for the third successive year.

Vertu Hyundai Silverlink, based at Silverlink Business Park near Newcastle, has been named winner of the Comprehensive Dealer of the Year award at the Hyundai Global Dealer of the Year Awards.

The accolade recognises performance across areas including customer experience, new car sales, aftersales and alternative fuel vehicle sales.

It continues a run of recognition for the dealership, which received Hyundai’s UK Customer Experience Award in 2024.

Vertu Hyundai Silverlink followed that success by being named Best CX Dealer at last year’s Hyundai Global Dealer of the Year Awards for its customer service.

The latest honour therefore marks a third consecutive year of awards for the dealership.

Paul Walton, general manager at Vertu Hyundai Silverlink, said: “Being recognised in this way for a third successive year is further reflection of the drive and commitment of the whole team within the dealership.

“Each and every member of the Hyundai Silverline team has contributed towards this success, and deserves to be rewarded for the effort that goes in on a daily basis to do the best job possible for all of our customers. 

“I’m very lucky to be able to count on such a fantastic team.”

Robert Forrester, chief executive of Vertu, added: “Paul and his team continue to go above and beyond to deliver the best possible customer experience, with this award being further reflection of their outstanding efforts.

“To be recognised by a manufacturer once is an impressive feat, but to be recognised for three successive years – and on the international stage – is an astonishing achievement. 

“Everyone at the dealership should be hugely proud of their performance.”

Hyundai’s annual awards recognise dealerships across its international network for performance across different areas of their operations, with the Silverlink site’s latest accolade reflecting its broader performance across the business.

Ashley Andrew, president of Hyundai & Genesis UK, said: “These awards highlight the strength of our retailer network and consistently high standards being delivered across the UK.

“Vertu Hyundai Silverlink have demonstrated a clear commitment to excellence and innovation, and they should be incredibly proud of their achievements.”

Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →

Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.