In this energising episode of ‘Fear Less, Do More’, host Gill Hunter speaks with Anna Gibson, entrepreneur and co-founder of Micro Scooters.
Anna shares how a spontaneous discovery of a scooter on the school run sparked the creation of a pioneering company that revolutionised everyday transport for children – and later, adults.
Anna reflects on navigating the rollercoaster of business growth, embracing innovation, and committing to sustainability.
Highlights include:
How a school-run scooter moment became a multimillion-pound idea
Building a values-led business with family and friendship at its core
Navigating supply chains, market trends, and the post-COVID adult scooter boom
Achieving B Corp certification and embedding sustainability into business strategy
The inspiration behind initiatives like Scooter Aid and rehoming old scooters
Anna’s experiences with personal growth, imposter syndrome, and learning to lead with confidence