Brilliant Law (www.brilliantlaw.com) has launched as the UK’s first law firm founded by non lawyers - in response to the 2007 Legal Services Act, passed by Parliament to drive down prices and give businesses and consumers choice with the legal marketplace. Driving the wave of change to the legal profession, Brilliant Law has announced it is to ditch the time honoured billable hours structure and introduced a UK first: a series of three fixed price packages specifically for start-ups and SMEs. The series has been developed by a team of experienced entrepreneurs and specialist lawyers in response to businesses’ needs for cost certainty and are designed to introduce transparency and trust to the market place. Brilliant Law is managed by a team renowned for challenging the markets within which they operate. CEO Matthew Briggs, the former chief executive of Minster Law, will work with his team of specialist lawyers; bringing years’ of experience of working with SMEs to ensure products are developed to market needs. He will work alongside Chairman Jeremy Fenn, best known for securing the sale of Sports Internet Group plc in 2001, when he was CEO, to BSkyB for £301m. He has founded and invested in a succession of enterprises within the Technology, Media and Telecommunications sectors. The firm’s management and legal expertise will be financially supported by Brilliant Law’s principal investor, gambling entrepreneur Bert Black, founder of Betfair, the World’s largest betting exchange.
