VertaMedia is a video supply-side platform designed to facilitate the balance between video ad buyers and sellers by supplying them with extensive technology and dedicated services. The SSP technology offers publishers an out-of-the-box white-label solution for efficient inventory management, access to a marketplace with 100+ demand-side partners for profitable ad serving, and the one-of-a-kind VertaMedia Intelli algorithm, which ensures publishers effective yield optimization by utilizing dynamic waterfalls logic. In seven years in the market, the company has grown to become one of the most trusted partners for thousands of online publishers. VertaMedia is headquartered in New York, with offices worldwide.