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Sport Relief launch

Celebrities from the worlds of sport and entertainment gathered in Trafalgar Square yesterday for the launch of the Sport Relief 2006 campaign. Chris Evans, Davina McCall, Kate Thornton, Patrick Kielty, Kirsty Gallacher, Steve Cram and Sally Gunnell are among the famous faces who will be urging the country to Go the Extra Mile this summer. At the heart of the whole campaign is the Sainsbury’s Sport Relief Mile, where the entire country including celebrities, politicians and the general public are urged to do a Mile to raise money to help vulnerable people leading tough lives here in the UK, and in the poorest countries of the world. Sport Relief Saturday on July 15th will also see a 5-hour TV special on BBC ONE, hosted by Davina McCall, Chris Evans and Gary Lineker. Highlights will include a special from the cast of Footballers Wives, “All Star Boxing”, “Peter Kay Live from the Phoenix Club” and a star studded “Question of Sport Relief”. The Sport Relief Red Sock is central to the experience of everyone taking part in the day. Each ‘Miler’ will take part wearing one red ‘Doing It’ sock, and at the finish line they’ll be presented with a second ‘Done It’ sock to make a pair, and show the world that they’ve socked it to poverty.In 2004, Sport Relief raised more than £16 million and saw more than 80,000 people Going the Extra Mile.

This was posted in Bdaily's Members' News section by Ruth Mitchell .