Partner Article
SMEs look to invest despite gloomy outlook
Despite the gloomy economic outlook, over half of all UK SMEs are increasing their budgets to invest in marketing, sales and IT services, a new report indicates.
Of the 100 UK small business heads surveyed by Iconnyx managed IT services 79% said that 2012 economic forecasts for 2012 had not affected their budgets, and are now planning to make new investments.
Half of all businesses will make investments in IT, while over 60% will spend in sales and marketing, indicating a positive outlook within the SME domain.
The main priority areas for development include email marketing, website development and social media. 30% of businesses also plan to outsource services as a means of reducing their overheads.
Tim Walker, managing director pf Iconnyx commented: “It’s really positive to see the strategy of investment despite all the doom and gloom out there,”
“It shows that smaller businesses are more resilient to current economic uncertainty, and the government should recognise and reward them as a major contributor to the future of UK growth.”
This was posted in Bdaily's Members' News section by Ruth Mitchell .
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