Member Article

East Yorkshire’s Staal Smokehouse wins Good Housekeeping recognition

Family-run Staal Smokehouse, based in Long Riston, East Yorkshire, is celebrating after its cold-smoked salmon scooped another award to achieve the prestigious ‘approval’ of the Good Housekeeping Institute.

The smoke-to-order product from the artisan producer underwent rigorous taste tests by the judging panel and was pitched against 16 different smoked salmons from major retailers.

Staal Smokehouse cold-smoked salmon was praised for its “well balanced flavour” and achieved joint fourth place; beating the likes of Fortnum & Mason, Waitrose and Marks & Spencer to name but a few.

Justin Staal who started Staal Smokehouse along with his wife Georgina in 2010 said: “We’re delighted with our latest award and as relative newcomers it’s a dream come true for our produce to be recognised alongside big guns such as Fortnum & Mason, let alone beat them.”

He continued: “With Christmas just around the corner it’s a time when everyone wants to indulge and enjoy delicious food – a lot of thought is put into the sourcing and preparation of the festive-fayre. “Smoked salmon is now considered as much of a staple as the turkey, whether it’s served with scrambled eggs for breakfast, a decadent starter or the star of a blini.

“We’re hoping that awards such as these will encourage people to look beyond what their local supermarket has to offer and open their eyes to the phenomenal artisan produce available - all of which benefit from a good helping of both passion and expertise.”

This was posted in Bdaily's Members' News section by Mark Lane .