Partner Article
Crystal Palace forge new licensing partnership
Crystal Palace Football Club have announced the appointment of licensing agency Copyright Promotions Licensing Group (CPLG) to work with the club on a new merchandise licensing programme.
The relationship will see Crystal Palace work with the agency to make new CPFC product lines available through leading UK retailers, both online and in the high street.
Mike Pink, Head of Consumer Sales at Crystal Palace said, “We’re very pleased to be launching our merchandise licensing programme in partnership with CPLG, one the world’s leading licensing agencies.
“As our fan base grows in the UK and around the world, increasing our merchandising presence is a natural step forward as a Premier League Club.”
Commenting on the partnership, CPLG’s Daniel McGeehan said, “Crystal Palace is an iconic football club and we’re delighted to begin working together to develop new licensing prospects for the Club. As we head into Autumn the opportunities for CPFC and its fans are very exciting indeed.”
This was posted in Bdaily's Members' News section by Ellen Forster .
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