Partner Article

T4Media implements InsideSales.com’s sales acceleration technology

InsideSales.com, the leading cloud-based sales acceleration technology company, has today revealed that T4Media, the successful UK-based media owner and planner, has invested in its new Accelerate for Microsoft Dynamics platform. The key reason for the implementation is to meet ambitious 2016 growth targets. Strong growth throughout 2015, thanks to key customers like Just Eat, Nissan, Wrigleys, Direct Line and Sky Broadband, has led the company to set impressive sales goals for 2016.

Accelerate provides key sales communications and lead prioritisation features to help companies grow sales revenue. It provides powerful telecommunications features, including single-click dialing and automatic data capture. Accelerate also provides comprehensive email and website engagement, with Visionä, which generates real-time alerts for sales representatives. The entire solution is powered by NeuralViewä, which targets sales opportunities by those most likely to close.

Ben Taylor, Sales Director, T4Media commented: “In today’s fast moving, buyer led market, we needed to invest in tools that would make a tangible difference to our bottom line. It didn’t take long for us to be convinced that implementing sales acceleration technology was the best way for us to assist our sales team in hitting their targets for next year. InsideSales.com offered us a way to empower our sales team to work smarter and faster in order to close more deals.”

T4Media is InsideSales.com’s first European Accelerate for Microsoft Dynamics CRM customer, following its launch this week at Microsoft’s EMEA Convergence event. Accelerate applies science to sales, removing the guess work of cold calls and accelerating the sales process.

Martin Moran, SVP and GM Europe, InsideSales.com added: “We’re seeing more and more companies adopt sales acceleration technology, because they understand the impact that this technology can have on their business. Our sales acceleration platform and scientific approach with Neuralytics is improving the sales process, helping Microsoft Dynamics CRM customers boost revenues through increased contact rates, better lead generation, and improved sales pipeline management. We’re delighted that T4Media has chosen to implement our technology and expect them to experience the same levels of revenue increase that our other customers have.”

This was posted in Bdaily's Members' News section by Rosie Milton .