Partner Article
RBS to cut 550 jobs as investment advice service is automated
Troubled, taxpayer-owned bank the Royal Bank of Scotland (RBS) is planning to shed 550 jobs as it looks to replace face-to-face investment advisors with automated robots.
The plans, which will see an initial 220 investment jobs go followed by another 200 protection advice roles, are part of a wider strategy to reduce the size of its investment advice team.
As part of the reshuffle, face-to-face investment advice will only be available to customers looking to invest more than £250k, while anyone looking to invest less than that will be able to use a new automated ‘robo-advisor’ which offers advice based on answers to a series of questions.
The move comes after the bank, which is 73% owned by taxpayers, posted its eighth successive annual loss last month as it dipped £2bn into the red.
An RBS spokesperson said: “We want to help as many customers as possible invest their money in the right way for them.”
“The demand for face-to-face investment advice is changing. Our customers increasingly want to bank with us using digital technology.
“As a result, we are scaling back our face-to-face advisers and significantly investing in an online investing platform that enables us to help a new group of customers with as little as £500 to invest.”
The new automated online investment platform is to be rolled out later this year to customers with at least £500 to invest.
Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day. Find out how Bdaily can help →
Join more than 55,000 subscribers by signing up to our daily bulletin each morning here.
Enjoy the read? Get Bdaily delivered.
Sign up to receive our popular morning National email for free.
Purposeful procurement for long-term growth
Time to rethink outdated views on apprenticeships
The scale-ups rocketing through our fast world
Care about the experience, not just the outcome
The rise of an alternative investor model
Bots don't beat personal business coaching
From COVID-19 to the Middle East crisis
How to build credibility in B2B marketing
Is your business ready for the trade union change?
Government 'must take its foot off businesses' throats'
Upskilling key to civil engineering's future
Why apprenticeships are becoming a strategic asset