Partner Article

Bang Your Mobile App With These Powerful Strategies

Google says that 61% of users are unlikely to return to a mobile site they had trouble accessing and 40% visit a competitor’s site instead. Why should you give people a chance to avoid accessing your website? Aren’t you offering an open advertisement for your competitors this way? Following facts will better reveal how important mobile applications are for your content marketing:

91% of mobile users believe that access to content is very important- A research by Wolfgang Jaegel
88% of consumers who search for a local business on a mobile device, call or go to that business within 24 hours- a research by Nectafy
Mobile offers are redeemed 10 times more frequently than print offers- A research by eMarketer

Well, for a mobile app to do wonders for you, you must have done pretty many calculations about who would be accessing your app, or who will be your targeted audiences among 2.6 billion smartphone subscribers worldwide.

Make it easier with Strategic App Marketing

Choose between iOS and Android, let us clear here that Android’s market share is 6 times greater than that of iOS.
Once you know your subscribers, know what they need, what would they be expecting next, and what distinguished features you can offer them to drive them to your app.
Of course, drawing more and more customers would require a foolproof combination of infallible marketing and optimization activities to improve your visibility. Use lucrative graphics, icons, features, and videos to create your brand awareness.
You can increase the organic growth using App Localization- one of the most significant marketing key factors.
Collaboration with other companies to promote their products by adding their ad banners on your app, you can earn really good revenues.

This doesn’t imply that only resilient marketing can take your application to heights, it can reckon your app for sure, but the app must be developed in a way to hit the market incomparably, here’s the list to be checked off:

Know the platform wisely- Depending on your targeted audiences, know which platform would go better for you. Android is more popular across developing countries, while iOS across that of developed. As Google has recently announced its launch of the first developer preview of Android O, Android app developers and mobile app company may find more scope building a powerful mobile app using its rich features.
Deliberate App Development- Well conceptualized and error-free, right from its inception to design, development, stabilization, and deployment, make sure your app is deliberately developed.
Develop in accordance to how you are going to sell the app- It’s important to lure more and more customers with newer and fascinating features. The mobile app company may choose to launch a free or a paid app, however, one popular way is to develop a free app with some of its enthralling features being accessible after some payment. This technique may get you more profit than a paid app, many Android app developers opt for the development of such apps.

The strategies I embraced in this blog are certainly going to make your mobile app a star, just make sure you implement them wisely!

This was posted in Bdaily's Members' News section by Clavax .