London content specialist acquired by French media group

French media group Webedia has today announced its acquisition of London content company Quill as part of its ongoing expansion.

Based at Rathbone Place in central London, Quill specialises in multi-language e-commerce content production.

Since being founded in 2011, the company has raised over $14m in investments, and worked with global clients such as Tommy Hilfiger, Louis Vuitton, eBay, Google and Amazon.

The acquisition is expected to bolster the Webedia’s B2B content offering, merging the two companies’ networks of freelance content creators, to form an expanded network of over 7,000 creative professionals worldwide.

Quill founder Ed Bussey, who will remain as CEO of the newly acquired company, commented: “This is a hugely significant milestone in the Quill journey.

“Having taken the business from a blank sheet of paper in a Starbucks eight years ago – with prominent voices from the traditional media industries telling me that what I envisioned was impossible – to being acquired by one of the largest preeminent European media companies, I’m immensely proud of what we’ve achieved.”

Raphael Grandemange, CEO Webedia Services, added: “We’re delighted to be welcoming Quill to the Webedia Group as we expand our brand and business content offering, while continuing to find and back inspiring entrepreneurs to realise their visions within the group.

“Our goal is to engage audiences with passion worldwide, and Quill has a significant part to play in advancing our entry into new markets.

“Their technology-driven approach to the challenges of high-quality content production at scale is a perfect match for us, and I look forward to working closely with Ed and the Quill team.”