Old Vinyl Factory at former HMV HQ site to be given new spin with mixed-use development

Property developer Joseph Homes has acquired a building at West London’s Old Vinyl Factory for a mixed-use complex delivering commercial space and over 100 homes.

In a deal with regeneration developer U+I, Joseph Homes purchased the Veneer Building, which forms part of an 18-acre development.

The site, once home to HMV’s headquarters, comprises the former EMI record plant, as well as a statue of HMV icon ‘Nipper’ the dog.

Joseph Homes plans create over 100 residential properties as well as commercial units, and is expected to progress an application for the mixed-use development later this year.

Veneer Building is the final residential-led phase of the development, which together with The Assembly Buildings, Boiler House, The Gatefold, Machine Store and the Material Store will deliver over 650 new homes across the site.

Rebecca Selby, senior development manager at U+I, said: “We are delighted to welcome Joseph Homes to The Old Vinyl Factory to join a great list of development partners who are working with us to bring life back to this renowned site.

“The Veneer Building is the last residential-led phase to come forward and will complement the buildings already constructed at The Old Vinyl Factory.”

Harry Bridgeman, Joseph Homes’ associated land director, added: “It is a privilege to be part of The Old Vinyl Factory legacy and the redevelopment of this landmark site with its rich history and musical heritage.

“U+I’s imagination and ambition to foster a vibrant community through careful curation of the commercial space was a real attraction for us. This aligns with our desire to innovate and do things slightly differently, as well as contributing to the overall placemaking story.”