Yorkshire digital firm secures £650k to ‘transform' healthcare

A West Yorkshire business has secured a £650k investment from NPIF - Mercia Equity Finance to develop its flagship healthcare product.

Saltaire-based Advanced Digital Innovation (UK) Limited (ADI) has secured funding from the finance specialist, which is managed by Mercia and is part of the Northern Powerhouse Investment Fund, to develop its healthcare system MyPathway.

The MyPathway system provides digital triage through a web browser or mobile app, supports personalised rehabilitation programmes and allows clinicians to monitor patients’ progress and access patient-reported data and feedback.

ADI CEO John Eaglesham commented: “At ADI, we are committed to bringing the digital revolution to the NHS and its patients.

“MyPathway provides both sides with the control and choice that we take for granted in other services. The NHS is undergoing a digital transformation and MyPathway is uniquely positioned to deliver this change in a cost-effective manner.”

Jonathan Sharp, investment manager with Mercia, added: “MyPathway revolutionises the relationship between patients and healthcare providers, saving time and money and making the patient’s healthcare journey much easier to manage.

“The investment will allow ADI to drive sales growth and build awareness of the product in the healthcare market.”

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