Leeds marketing firm set for expansion following ‘most successful year’

A Leeds-based marketing consultancy has relocated offices and is set to increase its workforce following its most successful year since it began.

The Marketing Optimist, which specialises in traditional and consultancy services for traditional and digital marketing, reported a six-figure turnover for the first year since it was founded in 2016.

During the 2018/19 financial year, the company’s annual turnover grew by 34 per cent to over £100k, following increased demand to provide digital marketing support for existing clients and a range of new client wins.

The firm now has 15 core clients within the pest control, Telecoms, IT, catering, pet food, retail, finance and professional services industries.

With plans to build on its success and expand its workforce, the firm has relocated to Wizu Workspace at The Leeming Building in the centre of Leeds.

Richard Michie, CEO at The Marketing Optimist, commented: “When I first launched the business in 2016, my aim was to help more businesses make the most of their marketing, whilst also bringing in a salary that would cover expenses.

“After achieving that with flying colours, I wanted to continue growing the business and knew it was time to expand the team, thus allowing me to offer the complete package to more businesses.

“A larger team will allow for me to continue to support more businesses with their marketing, increase my knowledge and understanding of new and emerging technologies, as well as expanding the series of marketing training sessions that we offer.”